SPAR coming to Serbia

The Netherlands-based Spar, one of Europe’s largest retail chains, is finally coming to Serbia.

According to the article in the Belgrade daily Alo, final negotiations between the top management of the Serbian supermarket chain Aman and the Dutch giant are underway and a deal under which Spar will acquire Aman is due to be signed immediately after the Christmas holidays.

The article says that Spar had been trying to break into the Serbian market for a decade and that, prior to the talks with Aman, its negotiations with Mercator S – which owns the Idea and Roda retail chains – had fallen through last year.

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SPAR is one of the world’s largest retail chains with nearly 16,000 stores in 34 countries and more than 30,000 employees.

The Dutch retailer has also announced opening stores in Kosovo, where it plans to open 35 supermarkets over the next five years, in line with their expansion strategy.

The article also states that a consortium of experienced partners in wholesale and retail consumer goods segments has formed a new entity called Spar Kosovo, which will work in partnership with Spar International “to deliver a new global standard of retail experience to consumers.”

(Blic, 25.12.2019)

This post is also available in: Italiano

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