According to IBM’s 2017 Global Locations Trends report, Serbia ranks first in terms of new jobs per capita, and is one of the most attractive destinations for investments.
Also, based on the number of new jobs created through FDI in 2017, Serbia ranked 6th among European countries, and 15th among all countries in the world.
When looking at the number of jobs created relative to population size, the countries of the Western Balkans again had an impressive performance in 2016. Serbia and Macedonia are ranked first and third in the world on this measure, with both countries continuing to build on the strong momentum they have developed in the last three-to-four years. These results show that the Western Balkans are now firmly on the radar of foreign investors, with companies increasingly viewing some of the countries in the region as attractive locations for their expansions in Europe.
According to the report, manufacturing activities in Serbia generate about 80% of all jobs created from FDI, mostly in the textile, automotive, chemical and electronic industries. In addition, the entire region of the Western Balkans is experiencing continuous high level of interest from foreign investors.
The general trend in the world regarding FDI is the increase in the number of projects by 10%, mostly thanks to the greater participation of smaller projects. On the other hand, the total investment activity, observed through the number of new jobs, decreased by 5%, with stagnation in Europe and North America, growth of 10% in Africa, while in Asia, Latin America and the Middle East it decreased by 10-20%.
According to the data of the National Bank of Serbia (NBS) since 2007, net financial liabilities based on investment in Serbia are over EUR 24.6 billion. In 2017, they amounted to EUR 2.5 billion, while for the first four months of 2018, they stood at EUR 917 million. The largest number of investments come from the countries of Western Europe, but also from the Middle East, the USA and Asia.