The Italian manufacturer of small home appliances, De’Longhi could be launching production in the south Serbian town of Leskovac.
The arrival of an undisclosed investor from Italy to Leskovac was announced about a month ago, but only recently it was revealed that the Italian investor was the well-known producer of irons, washing machines, vacuum cleaners, heating devices and other home appliances. The Italians are interested in building a factory that will employ close to 2,000 people. The final decision on the number of workers that will be employed in the new factory will depend on how the interviews with potential employees go which are already underway.
The factory would be built in the Green Zone where the British companies Delphi and Aptiv Packard are already building their car cable production facilities that will create 2,500 new jobs.
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Earlier in October, mayor of Zajecar, Bosko Nicic spoke about the Italians investing in that town too and said: “An investment by De’Longhi is quite realistic, as the company has expressed a wish to open a plant here, employing 2,500 people. The representatives of the Italian company have already interviewed 240 people, of whom about 100 will be sent to their company for training, while the factory is being built here.”
The company was founded by the De’Longhi family in 1902 as a small industrial parts manufacturing workshop, incorporating in 1950. Historically a major producer of portable heaters and air conditioners, the company has expanded to include nearly every category of small household appliances.
In 2001, De’Longhi acquired the British household appliance maker Kenwood and thus expanding the Group’s reach in the food preparation segment. De’Longhi continued its expansion and in 2013 bought the rights to Braun household products from Procter & Gamble.
The De’Longhi Group has over 7,000 employees, is present in 33 countries through direct commercial subsidiaries and sells its product to 75 countries worldwide.
(Vecernje Novosti, 27.10.2018)
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