Irish fashion chain Primark looking to expand into Serbia

Irish clothing company Primark is considering entering several countries in Southeastern Europe, writes the Retail Serbia website. The fashion chain is considering expanding into several markets including Serbia, Bulgaria, Romania and Greece as possible locations.

Unofficially, the first country where Primark could open its shop is Bulgaria. The company’s representatives have already started negotiations on possible locations for their facilities in other countries, although at the moment, that is the only available information about Primark’s expansion.

Primark is an Irish fashion chain, part of the British fashion group, ABF. The company was founded in 1969 and currently operates more than 390 retail centres in Austria, Belgium, Poland, France, Germany, Ireland, Italy, the Netherlands, Portugal, Spain, Slovenia, Great Britain and the United States.

Most of the shops span between 5 and 10 thousand square meters. In 2019, Primark entered the Slovenian market. Primark’s clothes is made in Bangladesh, India, Turkey and Romania.

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(B92, 11.03.2021)


This post is also available in: Italiano

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