Investors mostly interested in investing in hotels

We see the greatest potential for investors in the catering industry in Serbia in the hotel industry, especially in hotels located in major cities such as Belgrade, Niš, Novi Sad and Kragujevac – Zoran Danilović, Associate Director at the CBRE SEE Company, says.

Danilović also mentions the fact that investors are focusing on hotels with an emphasis on additional amenities, which are well-connected to larger cities, while real estate investors have also recognized the potential of conference tourism.

On the other hand, Danilović mentions that, with international companies opening new or expanding the existing branches in Belgrade, but also in other larger cities such as Novi Sad and Niš, the demand for hotel accommodation is also higher, while the increase in the price of renting apartments also affects the prices of private accommodation (such as Airbnb), which further affects the increase in demand for hotel facilities.

“Conference tourism is another important segment for the entire country, and primarily for Belgrade as a regional business hub, where air links with cities in the region also plays a key role. Bearing in mind the end of travel restrictions and the new companies arriving in our market, we see a good perspective of conference tourism, which has already been recognized by the largest real estate investors in the country”, Danilović underlines.

When it comes to locations, Danilović sees the greatest potential in hotels in larger cities such as Belgrade, Niš, Novi Sad and Kragujevac.

“However, the focus is also on hotels that have additional amenities and are infrastructurally well connected to larger cities, where the proximity of motorway also plays a big role. Currently, the most attractive tourist destinations outside the larger cities are Kopaonik, Zlatibor, Vrnjačka Banja, Fruška Gora, Divčibare and Tara”, he adds.

(, 02.12.2022)

This post is also available in: Italiano

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