Germany’s Continental opens a new factory and AI Institute in Novi Sad

The Novi Sad factory of the German company Continental Automotive Serbia, which will hire over 500 workers, was officially opened yesterday in the presence of Serbian President Aleksandar Vučić and Novi Sad Mayor Miloš Vučević.

The production is expected to launch in the second quarter of 2021.

Continental announced that the new factory would not only produce dashboards and displays for cars, but also smart control systems.

The new factory is part of the Human Machine Interface (HMI) business unit, which focuses on vehicle interior products. Continental invested a total of EUR 140 million in it, as said on the website of the Government of Serbia.

The company has been operating in Novi Sad for the past three years when it opened its R&D Center.

According to the director of Continental for Serbia, Sasha Cioringa, R&D Center, which opened on March 7, 2018, employs 600 experts, developing the most advanced systems.

Due to the new projects, the company needs more employees as it also plans to expand its premises in Novi Sad by another 1,500 square metres.

At the inauguration of the new factory, Mayor Vučević said that, in the second phase of Continental’s investment, expected to take place by the end of 2022, the company would commence works on the construction of a new factory near Kać (just outside Novi Sad).

“The plan is for the new building to span over 30,000 square metres of production and office space. Continental is going to hire 500 people to work there,” Vučević added.

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(eKapija, 07.08.2021)


This post is also available in: Italiano

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