Air Serbia declared 2017 market leader

Air Serbia, the national airline of the Republic of Serbia, has been named 2017 Airline Market Leader by Air Transport World, the leading media brand serving the information needs of the global airline and commercial air transport communities.

ATW’s airline awards were established in 1974 to recognize excellence in the air transport industry and are well-respected across the sector for their integrity and independence, attracting hundreds of airline nominations every year.

The Belgrade-based airline was chosen by ATW’s editorial team for its phenomenal progress during the last three years, which culminated in the June 2016 launch of non-stop flights to New York, making Air Serbia the only carrier from Southeast Europe to offer transatlantic flights to the United States.

Air Serbia was recognized for its innovative products and services and sound business strategies which have differentiated it from competitors in Southeast Europe, while at the same time growing its network, revenue, customer base and brand recognition. It is also the first airline from the region to receive such an honor on a global stage, reflecting Serbian know-how and ability to build a world-class business.

Karen Walker, Air Transport World Editor-in-Chief, said: “The Air Serbia story is remarkable, most especially its launch last year of direct flights to New York – resurrecting an air link and reinvigorating a market that had been lost for more than two decades. I congratulate the Air Serbia team on its achievement.”

Siniša Mali, Chairman of the Air Serbia Supervisory Board and Mayor of Belgrade, said: “Winning this award shows Air Serbia is delivering on its objectives to become a leading airline in the region, but more than that, it puts the airline on the map on a more global scale.

“The last three years have been an incredible journey for Air Serbia and its employees, and we are proud to see our progress recognized at this level.”

Dane Kondić, Chief Executive Officer of Air Serbia, said: “Flying to the US has been one of our major aspirations from day one, and this award is a tribute to the commitment and dedication of our people at Air Serbia who made it happen. “Launching long-haul flights is a complex feat for any airline, especially one the size and young age of Air Serbia, but with our drive, ambition and talented work force, we made it possible.

Air Serbia has marked many service milestones since 2013, including the launch of “Wi-Fly” internet, the “Elevate Play” wireless entertainment service and the “Sky Au Pairs” childcare assistance service on flights to New York, where Air Serbia currently flies three times a week.

The Airline Market Leader award will be presented to Air Serbia at the ATW’s 43rd Annual Airline Industry Achievement Awards gala night, set to take place in New York on March 28.

(PR Newswire-US Newswire, 24.01.2017)

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